Swatch Watches don’t fit a standard nor a frame. Some don’t even fit the laws of gravity! One thing they all fit is your personality. There is always space for you to shine when you wear a Swatch.
A Swatch is more than a timepiece: it’s a ‘talking piece’, a state of mind and a medium for self-expression. For over three decades, Swatch has been revolutionizing watchmaking with fashionable designs, groundbreaking innovations and a provocative spirit that resonates with the artist in all of us.
Swatch is a Swiss watchmaker founded in 1983 by Ernst Thomke, Elmar Mock, and Jacques Müller. It is the flagship subsidiary of The Swatch Group.